Ragsdale Let's talk
Churachandpur, Manipur

We make the ad.
Then we put it
where people
here will see it.

Story, shoot and edit, then out on the walls, the autos, and the feeds and channels people in Churachandpur actually watch. One team for both halves — and a record of every placement that holds up.

Plan a campaign See our work
Mata 12 placements Rengkai 11 placements Chiengkonpang 10 placements
Every locality we cover, at its true relative position. Not a decoration.
331
Placements delivered
123
Localities covered
293
Photographs on record
400
Organisations surveyed

From our own records, since September 2025.

What we do

Make it, then run it.

Most local campaigns are made by one supplier and placed by another, which is how they end up generic. We do both, so the ad is built for the places it will actually appear.

Step 1

Production

01

Story and concept

Working out what the ad should actually say, for this audience, in this district. In English or in local dialect, and we write both.

02

Casting

Local faces, from our own register of people who have put themselves forward. Someone your customers may actually recognise, rather than a stock model.

03

The shoot

We film it ourselves, on location or in the showroom. No crew flown in, no scheduling around someone else's calendar.

04

Edit and cut-downs

Edited and delivered in the shapes each channel needs — the long cut, the short one, the vertical one, the still frames.

Step 2

Distribution

01

Out-of-home

Roadside posters on shopfronts and walls in the neighbourhoods themselves. Our largest channel, and each one photographed on site where it went up.

02

Transit

Posters on the autos people ride, covering a whole corridor rather than a single junction, and working all day.

03

Google and Meta ads

Paid campaigns targeted at this district rather than at a national average, so the budget reaches people who can actually walk into the shop.

04

YouTube sponsorships

Placements with local creators people here already watch. The ad sits inside something the viewer chose to put on, rather than beside it.

05

Targeted outreach

Taking catalogues and offers directly to churches, schools and institutions — surveyed one by one, recorded with what they are and where, and reached by a person rather than by a poster.

How each of these works

How a campaign actually runs.

The same four steps every time, so you always know which one you are in.

1

Market research

Who are we reaching, and which neighbourhoods do they actually live in? We answer that from our own survey of the district, not from a media pack.

2

Asset preparation

Creative made for the place it will hang, in local dialect as readily as in English.

3

Running the campaign

Our own team places every poster, at the locations agreed, and photographs the wall it goes on.

4

Performance evaluation

Condition checks where the campaign includes them, response tracking where a call to action allows it, and a record you can audit at the end.

Evidence

Proof of posting, not a promise.

Most out-of-home reporting is a spreadsheet and some photographs that could have been taken anywhere, any time. Ours is built so that a capture cannot be.

Located The phone's coordinates are read as the photograph is taken. An upload without them is refused rather than saved incomplete.
Timed The phone's clock and our own are recorded separately, so the two can be compared.
Added to, not edited A capture is never rewritten. A correction is a new entry against it, carrying a reason and the name of whoever made it, and the original stays where it is.
Checked Each capture at a fixed site is measured against that site's registered position and flagged when it is more than 150 m out.

That is how a capture is made from here on. Every photograph on record today predates it — they came from the system we used before, and carry the site and the date but no capture-time coordinates. We hold them as a record of our work, not as proof under the chain above, and we will not pretend otherwise.

Coverage

123 localities, 271 sites.

Built by walking the district rather than buying a list. These carry the most.

Open the map
Mata12
Rengkai11
Chiengkonpang10
Saikot10
Gangpimual9
Sielmat9
Bungmual8
Lingsiphai8
Pearsonmun7
Tuibong7
Who this is for

We work best with brands that meet these

  • Selling to households or institutions in Churachandpur district
  • Something concrete to advertise — a product, a price, an opening
  • Wanting to know their advertising actually went up, and where

If you need a national campaign or a brand identity built from scratch, we are the wrong agency and we will say so on the first call.

Brands we have run
Godrej Interio
174 placements · first walked Sep 2025
Godrej Security
91 placements · first walked Feb 2026
Godrej Interio (Local Dialect)
66 placements · first walked Feb 2026

Launching something in Churachandpur?

Tell us what you are trying to reach. We will tell you where it should go and what it costs.

Plan a campaign